PPC Management & Strategy

Turn Ad Spend Into Revenue

We build and manage Google, Meta, TikTok, and Microsoft Ads campaigns for growth-focused businesses — with full transparency, clear reporting, and zero wasted spend.

No long-term contractsFull account accessUS-based team
4
Ad platforms managed
9+
Industries served
30-day
Cancellation notice
100%
Account ownership yours

What We Do

Focused paid media services, each designed to deliver measurable results.

Google Ads Management

Keyword research, bid strategy, and search campaign optimisation to drive high-intent traffic that converts into customers.

Meta Ads Management

Facebook and Instagram campaigns built around your audience, your funnel, and your revenue targets — with performance measured by what matters to your business.

Free PPC Audit

A no-obligation review of your existing campaigns to surface wasted spend, structural issues, and the quickest wins available.

TikTok Ads Management

Short-form video campaigns built for TikTok's algorithm — creative-led, audience-targeted, and designed to drive action beyond the scroll.

Microsoft Ads Management

Bing and Microsoft Advertising campaigns that reach an older, higher-income audience — typically at 30–50% lower CPCs than Google, with less competition.

Monthly Performance Reports

Clear, jargon-free reporting showing exactly what your budget is doing — with commentary on what we optimised and what comes next.

What's Included in Every Engagement

Every engagement includes the complete service — one consistent standard for every client.

Dedicated account manager
Full conversion tracking setup and verification
Ongoing negative keyword management
A/B testing of ad copy and creatives
Landing page audit and recommendations
Competitor analysis and monitoring
Weekly spend and performance reviews
Regular strategy calls
Full access to your ad accounts at all times
No lock-in — cancel with 30 days notice

How It Works

A straightforward process with no surprises.

01

Discovery Call

Tell us about your business, current ad spend, and what success looks like. We identify where the biggest opportunities are from the start.

02

Free Account Audit

We review your existing campaigns — or your competitors — and build a clear picture of what is performing, where opportunities exist, and the recommended path forward.

03

Strategy & Launch

We build campaigns aligned with your goals, from keyword selection and ad creative to landing page strategy and conversion tracking.

04

Ongoing Optimisation

Monthly reporting, continuous A/B testing, and regular account reviews — with consistent improvements applied to every account, every month.

Why PPCPing

What sets our approach apart.

PPC Specialists Only

Our entire practice is built around paid media. That depth of focus translates directly into stronger campaign performance and better results for your business.

Full Account Transparency

Your ad accounts belong to you. You always have full access and see exactly where every dollar of your budget is going.

Outcome-Focused Reporting

We track what actually matters to your business — ROAS, CPA, and revenue generated. Not impressions or click-through rates on their own.

Industries We Work With

eCommerce / RetailB2B / Lead GenerationSaaS / SoftwareLegal ServicesHealthcareReal EstateFinance & InsuranceEducationHospitality & Travel

Frequently Asked Questions

Request Your Free PPC Audit

Tell us about your business and your current ad setup. We will review your account and come back to you with clear, actionable recommendations.

Full account audit at no cost
Specific recommendations, not generic advice
Response within one business day

No obligation. We'll respond within one business day.